building smart websites for small business

A Smart Website Works for You.

Upgrade to an intelligent website that captures leads, books appointments, and grows your customer base automatically - while you focus on running your business.

A Smart Website Works for You.

Upgrade to an intelligent website that captures leads, books appointments, and grows your customer base automatically - while you focus on running your business.

Built on enterprise-grade technology. Fully managed. Customised for your industry. Starting at $98/month.

Most Small Business Websites Just Sit There.

Smart Websites Work 24/7.

Traditional Website Problems:

  • Customers can't book appointments online

  • Enquiries get lost or delayed responses

  • Manual follow-ups take hours each week

  • No idea which marketing efforts work

  • Missing opportunities while you're busy

Smart Website Solutions:

  • 24/7 automated booking with reminders

  • Instant professional responses always

  • Automated follow-up sequences

  • Clear tracking of every lead source

  • Never miss an opportunity again

What Makes a Website Smart?

6 Features That Actually Grow Your Business.

1. Smart Lead Capture
Capture Every Visitor

Turn casual browsers into qualified prospects with intelligent forms, live chat, and multiple capture points - all optimised for mobile.

Result: 40% more leads from the same traffic.

2. Smart Communications
Instant Professional Responses

Automated replies to every enquiry in seconds, 24/7. Professional email sequences that nurture leads while you focus on work.

Result: 3-5x higher conversion rates.

3. Smart Scheduling
Book Appointments Anytime

Customers book online 24/7 with automated confirmations and reminders. Syncs with your calendar, prevents double-bookings.

Result: 70% fewer no-shows.

4. Smart Customer Management
Never Lose Track of Customers

Every invoice, quote, and conversation tracked automatically. Auto follow-ups ensure nothing slips through the cracks.

Result: 30% more repeat business.

5. Smart Growth
Automated Marketing That Works

Email campaigns, social media posts, and referral systems work 24/7 to keep your pipeline full and your business growing.

Result: 3-5 new customers monthly

6. Smart Reputation
Build Trust Automatically

Generate reviews on auto-pilot. Automated requests send at the perfect time - building a reputation that wins premium jobs.

Result: Systematic reviews automatically

Smart Website Solutions for Your Industry

Whether you're in trades, professional services, health & wellness, or personal care - smart websites solve the problems that cost you customers every day.

Home & Property
Problem:

Missing a call while on a job means losing the customer to another firm who answers.

Solution:

Smart Communication captures every enquiry with instant responses and bookings - even when you're up a ladder!

Who For:

Builders, electricians, plumbers, roofers, landscapers, painters, HVAC, automotive services, and all trade businesses.

Health & Wellness
Problem:

Customers not showing up for appointments is a waste of your time and cost you revenue.

Solution:

Smart Scheduling with automated reminders reduces no-shows and eliminates phone tag - patients book themselves 24/7.

Who For:

Physiotherapists, chiropractors, massage, gyms, pilates and yoga studios, personal trainers, beauty therapists, and wellness practitioners.

Professional & Personal
Problem:

Spending too many hours on administrative or repetitive tasks instead of billable client work.

Solution:

Smart Scheduling and Customer Management automate bookings, follow-ups, and reminders - giving you back hours weekly.

Who For:

Accountants, lawyers, consultants, tutors, barbers, hair & beauty salons, pet services, and professional service providers.

Three Simple Steps to Your Smart Website

Step 1
Take the Smart Website Test

Our 4-minute assessment identifies exactly what smart features you're missing and shows you the potential impact on your business.

Timeline: 4 minutes

Step 2
Web Partna Builds & Configures Your Smart Website

Professional website delivered in 5-7 days using industry-specific templates, with smart features configured for your business and customer journey.

Timeline: from 5 business days

Step 3
Watch Your Business Grow

Start seeing results immediately - more enquiries, better conversion rates, and hours saved on routine tasks. We provide monthly reporting and ongoing optimisation.

Timeline: Results within 30 days

Stop Guessing, Start Growing: Your Business Intelligence Dashboard

Traditional websites leave you wondering what's working.

Smart websites show you exactly what's driving results, in real-time, on any device.

Desktop or Laptop App

Web Partna Dashboard Image

Mobile App

Track What Actually Matters

Your smart website includes powerful dashboards that show you:

  • Where Leads Come From - Google ads, Facebook, your truck signage, or customer referrals - see which marketing actually brings in jobs

  • How Visitors Convert - Watch the journey from website visit to enquiry to paying customer - spot the bottlenecks and fix them

  • What You're Owed - Real-time view of outstanding quotes and invoices - never chase payments because you forgot who owes what

  • Your Marketing ROI - Know exactly which $100 spent returns $500 and which returns nothing - invest smarter

  • What You Choose to See - Customize your dashboard to show the metrics that matter most to YOUR business

Desktop Power, Mobile Convenience

Dive deep into detailed analytics on your computer when you're planning strategy. Check the highlights on your phone app when you're between jobs. Your business data goes where you go.

Simple Pricing That Makes Sense

Two clear tiers for NZ service businesses. Start where you are, upgrade when you grow.

* all pricing excludes gst in NZ.
Getting Started

Foundation Plan

Professional Website That Captures Leads Automatically
$98 monthly + $690 Initial Setup

Perfect For: Solo operators establishing online presence

Your Professional Website

  • 2-3 pages, mobile-optimised

  • You can edit content yourself

  • Secure hosting with SSL certificate

Smart Lead Capture

  • Smart forms with instant auto-reply

  • Smart chat widget

  • Manage up to 1,000 contacts

  • Email marketing campaigns

Get Found & Supported

  • Essential SEO optimization

  • Desktop CRM app

  • Training & email support

  • 1 user account

Capture 30-40% more leads and look professional from day one.
⭐ Most Popular

Advantage Plan

Automate Bookings, Save 10+ Hours Weekly & Grow Systematically

$248 monthly+ $990 Initial Setup

Perfect For: Established teams ready to work smarter

Everything in Foundation PLUS:

Expanded Presence

  • 5-10 page website + dedicated blog

  • Social media integrated (post & track in one place)

  • Advanced SEO optimisation

Automate Your Business

  • 24/7 online booking (customers book themselves)

  • Automated reminders (appointments, payments)

  • Automated follow-ups (leads, quotes, customers)

  • Company-branded invoicing & quotes

Manage Anywhere

  • Mobile CRM app (business in your pocket)

  • Up to 3 user accounts

  • Dedicated Web Partna support team

Save 10+ hours weekly. Add 5-8 customers monthly. Automate what steals your time.

Both plans include professional setup, comprehensive training, and ongoing support. No lock-in contracts—month-to-month commitment.

Add-Ons Available: AI Voice Receptionist • Additional Team Members • Advanced Integrations

Why New Zealand Businesses Choose Web Partna

Built on World-Class Technology

Powered by the same enterprise platform used by thousands of successful businesses worldwide - simplified for NZ small business.

Fully Managed Service

We handle all the technical complexity - setup, configuration, ongoing optimization. You just enjoy the results.

Local NZ Expertise

Deep understanding of NZ business environment, seasonal patterns, and local market conditions. Real support during NZ business hours.

Clear ROI from Day One

Most clients see 3-5 additional customers per month within 90 days. Transparent pricing, measurable results, detailed performance tracking showing exactly what's working.

Who We Help.

From tradies to service providers to health professionals, we help local businesses stand out online and keep the work flowing.

Home & Property Trades
  • Builders (Residential & Renovations)

  • Landscaping (decks, fences, garden)

  • Electricians

  • Plumbers & Gasfitters

  • Roofing, Flooring & Tiling

  • Heating and Aircon

  • Painters & Decorators

  • Plasterers & Gib Stoppers

  • Interior Design

Maintenance Services
  • Lawn Mowing & Garden Care

  • Cleaning Services (Residential, Windows, Carpets, Gutters, Water Blasting, House Exterior)

  • Pest Control

  • Rubbish Removal / Skip Hire

  • Swimming Pool Services (Installs, Maintenance)

  • Arborists & Tree Surgeons

Automotive Services
  • Mechanics & Auto Electrical (inc mobile services)

  • Panelbeaters & Paint Shops

  • Tyre Services (sales, fitting, wheel alignment)

  • Towing Services

  • Windscreen Repair & Replacement

  • Car Grooming / Detailing

Installation Services
  • Concrete & Driveway installation

  • Drainage Solutions

  • Security System Installers

  • Garage Door Services

  • Glaziers & Window Installers

  • Heat Pump & Air Conditioning (HVAC)

  • Solar Panel Installers

Personal Services
  • Hair, Beauty & Nails

  • Massage Therapists

  • Pet Services (grooming, daycare, walking)

  • Vetinary Services

  • Childcare Providers

  • Tutoring & Home Education

  • Funeral Directors

  • Storage Providers

  • Moving Services

Health & Wellbeing
  • Fitness & Training (Gym, PT, Yoga, Pilates)

  • Body Therapy (Physiotherapists, Chiropractors, Osteopaths, Massage, Acupuncture)

  • Natural Therapies (Homeopathy, Naturopaths, Herbal Medicine)

  • Mental Health (Counsellors, Life Coaches, Meditation)

Professional Services
  • Accountants & Bookkeepers

  • Lawyers & Solicitors

  • Business Consultants & Advisors

  • Mortgage Brokers & Financial Advisors

  • Real Estate Agents

  • Architects & Building Designers

  • Engineers (Structural, Civil, Mechanical)

  • Surveyors, Valuers & Quantity Surveyors

Smart Website Solutions for New Zealand Small Businesses

Web Partna specializes in building smart websites for New Zealand small businesses that actively grow your customer base while you focus on running your business. Unlike traditional website design companies that deliver static sites, we create intelligent websites that work 24/7 to capture leads, automate bookings, manage customer relationships, and drive measurable business growth.

What Makes Our Websites Smart

Our smart websites combine professional web design with powerful business automation features. Every website includes smart lead capture that turns casual browsers into qualified prospects, instant professional responses to enquiries even at 2 AM, and automated systems that handle routine tasks so you can focus on billable work. Whether you need automated booking systems for your service business, customer relationship management for your professional practice, or review automation for your trades company, our smart websites are configured specifically for your industry's needs.

Built for New Zealand Service Businesses

We understand the unique challenges facing Kiwi business owners. From builders and electricians missing calls while on job sites, to physiotherapists dealing with no-shows, to accountants spending hours on administrative tasks instead of client work - our smart websites solve the specific problems that cost New Zealand businesses customers every day. Our solutions are configured for the NZ market with local payment processing, compliance requirements, and business practices built in.

Affordable Smart Website Technology

Starting at just $690 setup plus $98 per month, Web Partna delivers enterprise-grade website automation at small business prices. Our Foundation tier provides professional online presence with smart lead capture, while our Advantage tier ($990 setup + $249/month) includes complete business automation with 24/7 online booking, invoicing, CRM, and marketing automation. Both tiers include professional setup, comprehensive training, secure hosting, and ongoing support with no lock-in contracts.

Proven Results Across Industries

Our clients across Auckland, Wellington, Christchurch, and throughout New Zealand consistently see 30-40% more leads from the same website traffic, save 5-10 hours weekly on administrative tasks, and add 3-5 new customers monthly within 90 days of launch. From trades businesses and professional services to health practitioners and retail shops, smart websites deliver measurable ROI through intelligent automation that works while you sleep.

Get Started Today

Take our free Smart Website Test to discover your Website Intelligence Score and see exactly which smart features would have the biggest impact on your business. Or book a free consultation to speak with a Web Partna specialist about your specific needs. No obligation, no pressure - just practical advice on how a smart website can grow your business.

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